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Annoying Web Design Trends You Should Think Twice Before Using

Web design continues to evolve every year. This annual change is why we constantly encounter new trends and the latest features. However, luxury web design London firms point out that not all change is good, and sometimes adding these new features to your website causes more problems.

Here is a compilation of the latest trends in web design that might not be good for your site.

Utilizing popovers for web advertising on your site

Popovers closely resemble the old pop-up ads and only succeed in annoying users. They interrupt the search process for the user and are at best intrusive. More so with the variety that doesn’t come with a close button.

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Videos or music that is set to autoplay

This is even more annoying especially if they are located somewhere on the page not visible on the current screen displayed. You have to scroll all the way to where it’s at just to turn it off. Luckily, Google Chrome has a mute button on the tab of the browser that you can click to silence these audio files.

Using image carousels

Some sites choose to have the background image be stationary while everything else scrolls. In the proper setting, it can be cool and is something different. However, if it does not go well with your site, it simply becomes an annoying feature. It renders the site unattractive and difficult to navigate.  It also affects the speed of the site, and we all know how that ends.

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Menus that hover on the screen

These menus hover on the screen regardless of how far down the user scrolls, and they won’t go away. If a visitor opens a page on your site, this hover menu will be there to greet them. Talk about annoying.

Parallax scrolling

This is an effect where the foreground scrolls faster than the background on a site. Sites that use this feature are relatively slow, and slow sites are not popular with users and Google. This can be a deal breaker for users, and they can just leave and go to other sites. Speed is your ally when it concerns websites.

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Web design is a very competitive field, and there are some designers and companies who feel the need to “try some new trends and techniques.” If these effects don’t work out as expected, they have nothing to lose. On the other hand, your business won’t be as lucky. Sometimes having a “new” or “unique feature” is not always the best option. Having an attention-grabbing site with quality content that connects to your users is the ideal setup and should make your site popular with both the users and Google. Take it from luxury web design London firms, for example, who will ensure your website is in tip-top shape so you can reap the benefits in the long run.

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Luxury Web Design Essential: Hottest 2018 Typography Trends You Need to Try

For 2018, designers have opted to bump up the type trend and go for the bigger, bolder typography.  Typefaces are less elaborate but paired with bold colour, cut-outs, gradients, and some customisations, they produce some of the most noticeable letterings around.

The trend shows a migration away from the flatter, more traditional choices that have been popular for quite some time. Although a little more difficult to pull off, these new typefaces should be part of an overall intentional approach and not just a trendy method to dress up a project.

Let’s take a look at these typography trends now, which have become hot items especially with luxury web design London firms.

A typeface that is highlighted for emphasis

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A simple technique best for words that really need to be seen by the users. Using simple highlights to create a separation of lettering to the background or using underlines are just a couple of popular techniques to utilize this style trend. This method is best for shorter groups of words so as not to overpower the overall design.

Simple San Serif in bold

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Making a strong impression doesn’t mean fonts have to be overly ornate. Lately, the simple San Serif font in wider strokes is becoming popular especially for new websites. The reason it works is that these typefaces are highly readable, and creating a contrast between font and background is quite simple. This is one of the most effective trends in this list.

Fonts and type in colour

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This type of font started showing up a lot lately. Being in a class of their own, they are surprisingly more popular than primarily expected. Although there are plenty of black and white fonts in more simple styles, colour in fonts are back in style.

Luxury web design London firms, for example, are starting to combine simple typography with colour to put more emphasis on the word in colour. Bright colours draw the visual interest and are a great starting point to get messages across or brands to be noticed.

Using cut-outs and overlays

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Layered designs are a great way to create depth. Applying this in typography is a very nice touch. Cut-outs and overlays are text elements that rely on background images or colouration to give substance to the font’s form.

Both are really visually interesting and fun to be creative with. They are best used for large fonts and very limited number of words. Photos, textures, or videos make great backgrounds for both, but be careful not to overwhelm users by not using other design effects together with these techniques.

Try the overdone design effects

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Usually, designers are allergic to “overdoing” anything. With the overdone typography trend, however, simple texts that are treated with several effects working together come out to be so over the top that users have no choice but to read it. Everything from outlines, bevels, and shadows can be applied. No effect is too much. The concept is, the more effects you apply, the more users are bound to look.

Apply gradients to text

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Probably the most underrated design trend due to misuse. This technique has been around for a while but suffers from undue bad reputation because of mediocre application. In the hands of the correct designer, this technique yields striking results. The slight change in colouration of the lettering gives simple words a fresh and modern look. It adds just the right amount of interest in an otherwise boring single colour scheme.

Go for the fully customised look

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In typography, the rule is to leave the fonts alone. Typefaces are meant to be used and not altered.  Again, the current trend sees designers going against this rule and are making slight but noticeable adjustments to fonts just to make them a little bit more interesting. Some designers even go for the fully customised look and go all-out in the changes. Although this option is pricey, you can see them used in projects of bigger brands.

Overlapping lettering with other elements

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This nifty trend came from print design where it is more common and easily applied. Traditional layering dictates that print and other elements occupy separate space. But with current trends going the way they are, digital media is catching on, and designers are more open to allowing overlapping layers of text and other elements. The final result can be very interesting and provides a point of focus for users. Having the correct image and maintaining text readability is key.

Typography trends are evolving, and 2018 is the year where most designers feel it is just right to try out new techniques. Check out luxury web design London firms, for example. Typography may be steeped in tradition, but current trends may see those traditions altered and gone against just to prove that things can be done differently with even better results.