Your User Interface or UI is so much more than a pretty façade on top of your HTML. How you design it can make a huge difference between your website and a competitor’s boring interface.
So here are some simple ways on how you can impress your daily users with your UI:
Make Them Feel Smart
We all know the essential web applications and how it can draw someone to continue using a product or specific service. It’s a good way to keep users engaged in what they’re doing and to help them get things done.
Aside from the simple motivations, you can give your users, it also helps to let them feel smart. Treehouse – a particular site that teaches coding and HTML is a great example of making the user feel smarter after completing each course. They add a bit of a fun “story” as the backdrop of each lesson, creating a cohesive learning environment for all.
Visually Entertain Them
Having unique and quirky displays while your users search for things, jump from one page to another, or just plainly browsing your website can make a big impact. This method keeps them interested, allows them to stay a bit longer, and draws them to explore your site even more!
Make Things a Lot Easier
More often than not, the very best way to give the users a great experience is to offer them the quickest experience as possible; whether it’s a single-click button to purchase a certain product, or the ability to shoot, edit, and share in just a matter of minutes
If your website is a tool you want to be often used, it is ideal to make things a lot easier for them in any way possible. Making an inconvenient UI that keeps the user from getting the job done can lead to disappointments, and eventually, fewer customers.
Your UI is so more than just an accessory on your HTML; it’s a chance to show your brand and your intentions for your valued customers. Keeping these factors in check when designing your website can greatly help you along the way.